Cookie Policy

This Cookie Policy explains what cookies are, how and why we use them on this website, and the choices you have to control them. The goal is clarity and fairness - you should always understand what’s happening in the background when you browse, compare casinos, or manage your account settings.

This policy should be read alongside our other privacy-related information and any notices shown to you at the point of data collection.

What Cookies Are (And Why Websites Use Them)

Cookies are small text files stored on your device (like your laptop or phone) when you visit a website. They help the site “remember” information about your visit, which can improve usability, security, and performance.

Cookies can be:

• Session cookies - deleted when you close your browser
• Persistent cookies - stay on your device until they expire or you delete them
• First-party cookies - set by our website
• Third-party cookies - set by services we use (like analytics or advertising partners)

How We Use Cookies to Improve Your Experience

We use cookies to keep the website working properly and to make it smoother to use. Depending on your settings and consent (where required), cookies may support:

• Functionality - remembering preferences like language, region, or display options
• Security - helping detect suspicious activity, prevent abuse, and protect accounts
• Performance - improving load times, reducing errors, and keeping pages stable
• Analytics - understanding what content players find useful, like casino reviews or bonus guides
• Marketing - showing relevant offers and measuring the effectiveness of campaigns (only when permitted)

In short, cookies help us maintain momentum on the site, keep things balanced between speed and security, and improve the overall experience without guessing what you want.

The Types of Cookies We May Use

Cookies fall into categories. Not every cookie will be used at all times, and some will only run if you opt in.

Essential Cookies (Strictly Necessary)

Essential cookies are required for the website to function. They support core features such as:

• Loading pages correctly
• Enabling navigation and basic site functions
• Protecting the site and users from fraud or malicious activity
• Saving your cookie choices (so we don’t ask repeatedly)

Because these cookies are necessary, they are typically set by default and cannot be fully disabled through our cookie banner. You can still block them in your browser settings, but parts of the site may break.

Functional Cookies (Preference and Convenience)

Functional cookies help the site remember your choices, so everything feels more personalized and less repetitive. For example, they may remember:

• Your preferred settings (where applicable)
• Whether you dismissed certain notices
• Display preferences that make browsing easier

If you disable functional cookies, the site should still work, but it may feel less tailored and you might need to reselect preferences more often.

Performance and Analytics Cookies (What’s Working, What’s Not)

These cookies help us understand how visitors use the site, which pages perform well, and where users run into friction. That insight helps us improve navigation, content clarity, and page speed.

Analytics typically looks at trends rather than trying to identify you personally. For example, we may measure which pages are visited most, how long pages take to load, or which devices are commonly used.

If you opt out of performance and analytics cookies, we’ll have less insight into what needs fixing, but your access to the site won’t be blocked.

Marketing Cookies (Ads, Attribution, and Relevance)

Marketing cookies may be used to:

• Measure whether an ad or promotion brought you to our site
• Limit how often you see the same ad
• Help show content and promotions that are more relevant to you

These cookies may be set by us or by third parties. Where required by law, marketing cookies are only used after you give consent.

Third-Party Cookies and Services

Some features and tools we use may place cookies through our website. These third parties may collect information about your device and browsing activity to provide their services.

Common examples include:

• Analytics providers (to measure site usage and performance)
• Advertising and affiliate partners (to attribute referrals and measure campaigns)
• Security and anti-fraud services (to protect the site and users)

Third-party cookies are governed by the third party’s own policies. We recommend reviewing those providers’ cookie and privacy notices for more detail.

If you visit a brand page or related content - for example, our Pinnacle coverage - those pages may also include tracking for analytics or attribution, depending on your cookie choices.

Your Cookie Choices: Consent, Controls, and Opt-Outs

Depending on where you live, you may see a cookie banner or preference tool that lets you accept, reject, or customize non-essential cookies. Your choice helps determine whether optional categories like analytics and marketing cookies run.

You can also control cookies through your browser settings at any time, including the ability to:

• See what cookies are stored
• Block cookies entirely
• Block third-party cookies only
• Delete cookies already stored on your device

If you use multiple browsers or devices, you’ll need to update settings on each one.

How to Manage, Disable, or Delete Cookies in Your Browser

Most browsers let you manage cookies through their settings or preferences menu. The exact steps vary by browser, but generally you can find cookie controls under settings related to “Privacy,” “Security,” or “Site data.”

If you disable cookies completely, expect some tradeoffs. Certain features may stop working correctly, pages may not display as intended, and saved preferences may reset each time you visit. In other words, the site can lose some of its smoothness and convenience, even if you can still read basic content.

What Happens If You Reject Cookies

If you reject non-essential cookies:

• Essential cookies will still operate to keep the website functional and secure
• Some personalization may not work (functional cookies off)
• We may have limited insight into performance issues (analytics cookies off)
• Promotions may be less relevant, and ad measurement may be less accurate (marketing cookies off)

You can update your preferences later by using the cookie settings tool (where available) or adjusting your browser settings.

Do Not Track Signals

Some browsers offer a “Do Not Track” setting. Because there is no universal standard for how websites must respond, our site may not respond to all such signals consistently. Where required, we rely on consent tools and applicable laws to manage tracking preferences.

Policy Updates: Staying Transparent

We may update this Cookie Policy from time to time to reflect changes in technology, legal requirements, or how we operate the site. When we make updates, we will revise the policy content accordingly and may provide additional notice when appropriate.

Questions or Privacy Requests

If you have questions about cookies, privacy, or how data is handled on this website, contact us at customerservice@pinnacle.com. Include “Cookie Policy” or “Privacy Request” in the subject line so we can route your request faster and respond with clear next steps.

If you choose to play online casino games, keep it balanced - set limits, take breaks, and only gamble what you can afford to lose.